We were at the Trendsupwest trade fair in 2024 and 2025.
Why Trends Up West 2025 is the trade hotspot of the summer.
NEW: From June 28th to 30th, 2025, the who's who of the interior and lifestyle industry gathered at Areal Böhler in Düsseldorf. Trends Up West 2025 presented over 300 brands and creative concepts that reflect the zeitgeist in form, material, and function. Sustainable designs, modular furniture, handcrafted textiles, and new approaches to outdoor living were particularly in demand.
For trade visitors from the retail sector, the trade fair was a strong driver of innovation – with fresh brands, inspiring presentations and a high willingness to place orders.
1. The Top Trends of Trendsupwest
The trade fair was the perfect place to discover forward-looking collections. For brick-and-mortar retailers, this means: products with storytelling, emotion and differentiation – beyond the mass market.
The three defining trend worlds were the main focus:
- EASE – textile lightness, bold colors and creative craftsmanship
- REAL – sustainable materials, clear shapes, honest function
- DEEP – nature-inspired colors, craftsmanship tradition and connection to the earth
2. Innovative Product Presentations
The exhibitors at Trendupwest outdid themselves with creative ideas and impressive presentations that showcased the latest trends in a compelling way. From interactive displays to new designs that will shape the future of lifestyle, the trade fair offered visitors the opportunity to experience the products firsthand and be inspired by their functionality and aesthetics.
3. New developments in the field of sustainability
Visitors to the Trendsupwest trade fair this year could look forward to exciting new products in the areas of sustainability and environmental protection. From innovative recycling and upcycling ideas to sustainably produced fashion collections, there was a wide variety of products to discover that combine environmental awareness and style. Exhibitors presented creative solutions to the challenges of climate change and showed that sustainability is gaining increasing importance in the fashion and lifestyle industry.
4. Modular Interior – Metal Meets Precision and Elegance
We would like to introduce you to one trade fair booth in more detail. This one impressed us the most - from Modulare Interieur.
Modular Interieur creates timeless, flexible, and individual designs. The furniture has already been awarded the German Design Award Special twice and the Plus X Award multiple times. It is a German manufacturer of high-quality metal shelving and table systems. The minimalist designs appear architectural, almost sculptural – and yet they are highly functional.
Whether wall-mounted shelving systems or freestanding table solutions: the furniture is fully modular, durably constructed and follows the principle of "less, but better". This makes them exemplary of the REAL trend – clear, precise and reduced to the essentials.
🏗️ Discover furniture with structure – made in Germany : Designer furniture Made in Germany. – shop.modulare-interieur.de
5. Conclusion – Why the Up West trends are worth it for retailers
Trends Up West 2025 is more than just a trade fair – it's a space for encounters, inspiration, and lived design. The combination of boutique character, high-quality exhibitors, and clear trend worlds makes it a must-attend event for retailers who want to differentiate themselves.
Whether sustainable outdoor cushions from hum, modular furniture from Habit, or precisely crafted systems from Modulare Interieur – products with character and relevance are created here. Visitors found inspiration, brands with a stance, and an ambiance that makes you excited about the future.
📌 Design. Sustainability. Modularity – this is the living world of tomorrow. And it starts now.
At which trade fairs does hum exhibit its pillows? Here you can find the trade fairs !
Wow toller Beitrag!
Danke